On Site review
search

on site review group

back issues

34: on writing

33: on land

32: weak systems

31: mapping | photography

30: ethics and publics

29: geology

28: sound online

28:sound links site

 

27: rural urbanism

27:rural urbanism online

 

on site 26: DIRT onlineonsite 25: identity online

onsite 24: migration onlineonsite 23: small things online

read onsite 22: WAR online

On Site 22: WAR has sold out in the print version, but you can read it online

read onsite 21: weather online

read onsite 20: museums and archives onlineonsite 20 individually archived articles

onsite 20:museums and archives has sold out in the print version, but you can read it online

read onsite 19: streets onlineOn Site 19 has sold out in the print version, but you can read it online.

onsite 19 individually archived articles

read onsite 18: culture onlineonsite 18 individually archived articles

onsite17 individually archived articles

« Thomas Morrison: families on the isle of Lewis, 1900s | Main | failure to update: 20 February 2014 »
Monday
Feb242014

celebrity

architect: Joshua Prince-Ramus. photographer: Bjarne Jonasson, stylist: Tasha Green. New York Times, 2014

okay, here is the ultimate expression of architecture's current stars: a Wall Street Journal article from January 2014 on what they call Koolhaas's protegés, cleverly named as out of the Rem Schoolhaas. ho ho.  I had a friend who went off to work in Koolhaas's studio in 1984 or so, and found it really grim, utilitarian, hyper-efficient: they got work done.  This is the antithesis of the WSJ article, that carefully sets up young people who have worked with him, left him, and now dress in Prada and Lanvin.  Is Koolhaas responsible for this?  I don't think so.  

Koolhaas writes, he is clever, he has a photogenic topographic Dutch face, he had many years in the conceptual wilderness of the 1970s before he even got on the lecture circuit.  OMA started with Koolhaas, Madelon Vriesendorp, Elia and Zoe Zenghelis, passionate Europeans to the core; they started small, interesting and significant. His protegés are more savvy however, they trade on his name.  How, on earth, would they ever have agreed to this photo shoot if they hadn't known that today, publicity trumps all.  

PrintView Printer Friendly Version

EmailEmail Article to Friend

Reader Comments

There are no comments for this journal entry. To create a new comment, use the form below.

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Post:
 
Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>